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From Layoff to Launch: How Alexa Szymanowski Built a Boutique Marketing Empire
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In this episode of Founders Future, host Ammar Elm sits down with Alexa Szymanowski, founder of The Elevated Social, a boutique content marketing agency helping founders and creatives turn video content into predictable revenue. Alexa shares her unconventional journey from psychology grad to agency CEO—including how a layoff pushed her to bet on herself. She reveals her agency’s 3-tiered offer system (from high-ticket retainers to DIY templates) and why niching your services (not just your client) is key for early-stage growth.
Alexa dives into her lead-gen playbook (LinkedIn, email newsletters, and free resources) and why Montana’s "slow" market forced her to expand nationally. She also shares hard-won lessons on overcoming self-doubt, pricing confidently, and why delegation is the secret to scaling. For new founders, her advice is golden: "Trust yourself sooner—what you don’t know, you’ll figure out."
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