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The Compassionate Consultant: Balancing Profit and Purpose
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In this episode of Founders Future, with host Ammar Elm, we sit down with Sara Orellana, founder of 3Raptor Consulting, as she shares her inspiring journey from nonprofit CEO to entrepreneur. Sarah opens up about hitting a wall with compassion fatigue in her nonprofit role and how this led her to create a consulting firm that helps small businesses and nonprofits achieve their goals through customized strategic solutions. She discusses the scary but rewarding transition to entrepreneurship, her philosophy of facing fears head-on, and how she balances running a business while traveling the country in an RV with her family.
Sarah breaks down her unique approach to consulting, emphasizing customized solutions over standardized packages and the importance of maintaining white-glove service for clients. She shares valuable insights on overcoming challenges in scaling, the 80/20 rule of business (where most effort goes to marketing/sales), and her strategies for meaningful client acquisition through authentic connections rather than traditional sales tactics. For any entrepreneur struggling with self-doubt or scalability questions, Sarah's perspective on dreaming big and not letting negativity hold you back is both refreshing and motivating.
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