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...You Need to Know the Three Knows of Marketing
Manage episode 474748083 series 3575070
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This week on frankly... Rachel and Dan sit down with Alex Hultgren—fractional CMO, partner at Chameleon Collective, and author of The Three Knows of Marketing. Alex walks through his fascinating career path from nonprofit to the automotive world to agency life, and now into fractional executive leadership. He talks about how to align marketing strategy with execution, and why knowing your customer, knowing yourself, and knowing your funnel are the three essential pillars to any successful marketing strategy. An episode packed with stories, insights, and practical advice for marketers at any stage of their career.
You can purchase The Three Knows of Marketing here.
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