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Ari Mackler: Allowing science to define cannabis product innovation
Manage episode 322900629 series 3250198
Content provided by Rosie Mattio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rosie Mattio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
When it comes to product innovation in cannabis, it is essential to keep science at the forefront to ensure quality and consistent experiences. Considering how numerous patients and consumers use cannabis in their daily routines, it is vital to fully leverage existing cannabinoid research and the expertise of cannabis scientists during the R&D process. In this episode, Ari Mackler, chief product officer at PLUS Products, discusses how his expansive background in science, academia and medicine prepared him to bring evidence-based approaches to cannabis product innovation. He explains how PLUS uses science to define its products and emphasizes the need for further clinical research to enhance the industry’s scientific understanding of cannabis.
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87 episodes
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Manage episode 322900629 series 3250198
Content provided by Rosie Mattio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rosie Mattio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
When it comes to product innovation in cannabis, it is essential to keep science at the forefront to ensure quality and consistent experiences. Considering how numerous patients and consumers use cannabis in their daily routines, it is vital to fully leverage existing cannabinoid research and the expertise of cannabis scientists during the R&D process. In this episode, Ari Mackler, chief product officer at PLUS Products, discusses how his expansive background in science, academia and medicine prepared him to bring evidence-based approaches to cannabis product innovation. He explains how PLUS uses science to define its products and emphasizes the need for further clinical research to enhance the industry’s scientific understanding of cannabis.
…
continue reading
87 episodes
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Similar to From Pot to Popular
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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