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Human Meets Machine: Mona Bevar’s Blueprint for Authentic AI Branding
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We unpack her signature use of Jungian archetypes, how to train AI with your unique brand voice, and why Mona believes the human touch is the missing ingredient in most AI-generated content. If you're trying to stand out in the era of mass AI content, this episode is for you.
She also reflects on her shift from scepticism to curiosity, empowering others to do the same—especially those who think it's “too late” to embrace AI.
🔗 Call to Action
📘 Grab Mona's book: From Grove to Table on Amazon – a poetic journey into the world of olives, Italy, and culture.
🌐 Visit her agency: https://www.BlueApples.ai
📞 Book a discovery call to see how you can infuse your AI outputs with your authentic brand voice.
💼 Connect with Mona on LinkedIn: Mona Bevar
🎧 Edit your podcasts like a pro:
https://get.descript.com/mrzy10nwivuq
🎙️ Join me as a guest or start your podcast journey:
https://www.joinpodmatch.com/nickkuhne
⏱️ Timestamps & Key Topics
00:00 – Mona on learning to “have fun” with AI at 53
01:00 – From Iran to the U.S.: Her multicultural path to branding
02:30 – Launching BlueApples.ai: AI with authenticity
04:10 – The danger of generic AI content and “prompt Bible” culture
06:00 – How AI has levelled the marketing playing field
08:00 – Why Mona uses Jungian archetypes for brand storytelling
10:00 – A precise, human-led recipe for using AI in content creation
12:00 – Squeezing out your true voice in AI-driven communication
14:00 – Brand voice across channels: poetic, sexy, or bold?
15:00 – BlueApples workshops: hands-on, immersive, no fluff
17:00 – Age doesn’t matter in AI—perspective does
18:30 – The ideal client? The trailblazer archetype
20:00 – The illusion of free AI tools and their limitations
22:00 – How Mona overcame past resistance to tech
24:00 – The “ChatGPT writes it, why pay you?” mindset
26:00 – Real emotional connection converts; AI alone doesn't
27:30 – Hyper-personalisation and standing out in saturated markets
29:00 – The future of AI content is about feeling, not just function
30:00 – Where to find Mona + why you must train your tone of voice
Connect with me on:
#DigitalMarketing #Branding #PersonalBranding #MarketingInsights #SocialMediaStrategy
166 episodes
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