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Kelly Maiden (Trust, Storytelling, and the Creative Process)
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In this episode of Futureworks, hosts Gillian and Michelle sit down with Kelly Maiden for a candid, energizing conversation about creativity, storytelling, and what it truly means to lead—with empathy, clarity, and intention—at work and at home.
Kelly shares how a single goosebump-inducing moment as a teenager launched her creative journey, and how parenting has unexpectedly shaped her leadership style. Together, they explore the messy beauty of balancing motherhood and careers, the power of emotional connection in marketing, and why storytelling still matters in today’s oversaturated world.
From building trust across time zones to prioritizing relationships in remote teams, Kelly offers hard-won insights for both doers and leaders. The episode wraps with an inspiring call to embrace discomfort as a sign of growth and a reminder that creativity doesn't happen on a deadline—but it does thrive when you step outside, breathe, and touch grass.
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