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Beyond the Bio: Crafting Your Executive Brand
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What if your professional reputation isn’t just about your resume, but about the story you tell?
In this episode of Glass Ceilings and Sticky Floors, Erica sits down with Lorraine K. Lee, a top-tier brand strategist and executive coach. Lorraine isn’t just talking about networking; she’s here to unpack how to authentically own your narrative, amplify your influence, and break through the "sticky floors" that keep many high-achieving women from fully leveraging their personal brand.
Together, they dive into the art of executive presence and how to move beyond generic career milestones to create a powerful, resonant personal brand that truly sets you apart.
Inside the episode:
- Why authenticity is the cornerstone of a powerful executive brand, and how to find yours
- Strategies for overcoming self-doubt and other "sticky floors" that hinder executive visibility
- The power of storytelling in shaping your professional narrative and making it memorable
- How to strike a balance between your professional persona and personal well-being
- Key advice for women aspiring to leadership roles on building a brand that propels them forward
- What the future holds for executive personal branding and how to stay ahead of the curve
If you're ready to transform your professional journey from a series of accomplishments into a compelling story of impact and influence, this episode is your guide.
🔗 Resources:
Find Lorraine Lee at https://lorraineklee.com/
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