Trending Topics with England Golf - Get Planning! Creating a Strategic Plan

Golf Club Talk UK

In this episode, Leighton reflects on the recent Strategy Workshops hosted by England Golf, with the support of BIGGA, GCMA, and the Activation Project. He is joined by Matt Draper and Matt Bloor, who helped lead the workshops, to capture the key takeaways and insights shared during the sessions. They are also joined by Simon Gardner and Phil Davis of the Activation Project, who played an active role in facilitating these important discussions.

The workshops provided a comprehensive look at how golf clubs can build or evolve their strategic plans. The focus was on using data, consultation, and best practices to create a roadmap for success. The Activation Project shared a structured approach to developing these plans, emphasizing the importance of understanding where your club is now, and where it aims to be in the future.

Throughout the discussion, the panel explores how clubs can assess their current position and set realistic, impactful goals for the future. They also dive into the critical question of who should be involved in the planning process, from board members to staff, and how to foster collaboration and ownership across the club. Moreover, the conversation highlights the importance of maintaining momentum and ensuring the plan stays on track, even when challenges arise.

Whether you're in the early stages of developing a strategic plan or looking for ways to refine your current approach, this episode offers valuable insights and actionable advice for golf clubs looking to grow and evolve with purpose.

Check out the episode from July 2024 on the DNA report which captures data from clubs

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