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Ep.233 Conversion Boost: Why “Because” Increases Compliance
Manage episode 490776711 series 3602431
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Ever wonder how to increase agreement and get people to act? It comes down to providing a reason. A Harvard study showed that even a small justification significantly boosts compliance.
- The key is the word "because."
- Boost sign-ups: Add "because it'll save you months of trial and error."
- Get more DMs: Say "because I'll help you solve this in 5 minutes." It's a small change that delivers powerful results. Always give them a reason.
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