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Ep.249 How the Brain Reacts to Faces—and Why You Should Show Yours
Manage episode 494984231 series 3602431
Your Face Is a Trust Trigger—Use It
Neuroscience is clear:
🧠 The brain is wired to lock onto faces—not text, not logos.
Why?
Faces = connection.
Faces = attention.
Faces = trust.
So if you’re hiding behind graphics, you’re leaving conversions on the table.
✅ Show up in Stories.
✅ Add your face to your site.
✅ Use video. Often.
You don’t need to be perfect.
You just need to be present.
Because people don’t buy from strangers.
They buy from those they feel they know.
287 episodes
Manage episode 494984231 series 3602431
Your Face Is a Trust Trigger—Use It
Neuroscience is clear:
🧠 The brain is wired to lock onto faces—not text, not logos.
Why?
Faces = connection.
Faces = attention.
Faces = trust.
So if you’re hiding behind graphics, you’re leaving conversions on the table.
✅ Show up in Stories.
✅ Add your face to your site.
✅ Use video. Often.
You don’t need to be perfect.
You just need to be present.
Because people don’t buy from strangers.
They buy from those they feel they know.
287 episodes
All episodes
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