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EP# 180: Behind the Starting Line: The Story of We Run Events
Manage episode 480125334 series 3585781
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What makes Hank Brown with We Run Events a good neighbor?
Lace up your running shoes and join Skip Mauney as he welcomes Hank Brown, owner-operator of We Run Events, for an engaging conversation about the business of organizing running events in the Tri-Cities area. From traditional 5Ks to adventurous mud runs and even soapbox derbies, Hank's company manages over 60 events annually, each supporting local nonprofits and bringing communities together through physical activity.
The conversation reveals fascinating insights into the technological evolution of race management. As a pioneer in the local running scene, We Run Events introduced chip timing to the area in 2010, revolutionizing how races are timed and results are shared. Today, sophisticated RFID systems deliver instant results as runners cross the finish line, creating seamless experiences for participants and organizers alike.
What truly stands out is Hank's passionate mission to make running events accessible to everyone. He emphatically dispels the common misconception that organized races are only for experienced runners. "A lot of people feel like 'I can't do that, I'm not a good enough runner,'" he explains, "but once you come out and do one, you realize there's a lot of people just like you that are out there running slow or walking." This inclusive philosophy, coupled with his experience as a cancer survivor, has shaped a business model where community impact takes precedence over profit margins.
Whether you're a seasoned marathoner, a casual walker, or someone interested in organizing a charity run, Hank's story offers valuable perspective on how passion can transform into purpose. Connect with We Run Events at werunevents.com or call 423-963-1046 to learn how you can participate in or organize your own community running event.
To learn more about We Run Events go to:
We Run Events
(423) 963-1046
Chapters
1. Introduction to Hank Brown (00:00:00)
2. We Run Events: Services & Operations (00:02:10)
3. Getting Started in the Running Business (00:06:07)
4. Running Myths & Misconceptions (00:08:10)
5. Marketing Running Events (00:10:45)
6. Overcoming Life's Hardships (00:13:16)
7. Values & Contact Information (00:16:43)
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