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EP266. When sustainability reports to marketing – beauty’s uncomfortable truth
Manage episode 484132637 series 2077318
Is your favourite beauty brand walking the talk on sustainability, or just selling a story?
Last week on the podcast, Lorraine Dallmeier – Chartered Environmentalist, Biologist and CEO of Formula Botanica – talked to Carly Snider of the Pact Collective, and Carly dropped a truth bomb: in many beauty brands, sustainability sits under the marketing department. Not operations. Not product development. Not supply chain. Marketing.
And in this week's episode of Green Beauty Conversations, Lorraine unpacks why this matters more than you realise and how it impacts every conscious consumer and ethical beauty entrepreneur. Tune in now!
Free Resources
Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube
Socials: Formula Botanica on Instagram | Lorraine Dallmeier on Instagram
266 episodes
Manage episode 484132637 series 2077318
Is your favourite beauty brand walking the talk on sustainability, or just selling a story?
Last week on the podcast, Lorraine Dallmeier – Chartered Environmentalist, Biologist and CEO of Formula Botanica – talked to Carly Snider of the Pact Collective, and Carly dropped a truth bomb: in many beauty brands, sustainability sits under the marketing department. Not operations. Not product development. Not supply chain. Marketing.
And in this week's episode of Green Beauty Conversations, Lorraine unpacks why this matters more than you realise and how it impacts every conscious consumer and ethical beauty entrepreneur. Tune in now!
Free Resources
Free formulation course | Green Beauty Conversations Podcast | Blog | YouTube
Socials: Formula Botanica on Instagram | Lorraine Dallmeier on Instagram
266 episodes
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