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Breaking Into Adjacent Markets – With Pete Denny
Manage episode 449905936 series 3461108
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This episode, Matt sits down with Pete Denny, landscaping YouTuber and founder of GCI Turf, to talk about the equipment, strategies, and connections that helped his business break into adjacent turf care markets.
Chapters
1. Welcome Pete Denny! (00:00:00)
2. ABI & GCI Turf Showdown (00:00:00)
3. Getting into Lawn Care (00:00:17)
4. What was it like starting out? (00:03:20)
5. Pete's Big Break (00:04:49)
6. Lightbulb Moment (00:08:10)
7. Taught by Failure (00:10:08)
8. Family Support in Business (00:15:07)
9. When to Grow Your Business (00:20:40)
10. Getting Started on YouTube (00:23:15)
11. ABI & GCI Turf Showdown (00:27:56)
12. Right Place, Right Time Videos (00:28:45)
13. YouTube Career (00:34:24)
14. Lawn Service Advice (00:40:44)
15. The Right Equipment (00:42:35)
16. Breaking into New Markets (00:46:05)
17. Next time on Ground Etc. (00:49:22)
12 episodes
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