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How To 10x Your Business In Three Years By Documenting Your Marketing Strategy | Saul Marquez
Manage episode 488798058 series 3648849
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Growing your business takes more than just hard work. It requires a clear, documented strategy that you can follow and adapt over time. By carefully documenting your marketing plan, you can set your business up for exponential growth.
In this episode, Saul Marquez explains how documenting your marketing strategy can help you 10x your business in just three years. He breaks down the key components of a successful brand guide, why documentation is critical, and the process to follow when building a marketing strategy from scratch. Saul also shares how to identify your target customer, their pain points, and what to do after defining these key insights.
Saul Marquez is the CEO of Outcomes Rocket, an agency that helps healthcare founders and leaders grow their businesses with smart, data-driven marketing strategies. With over 18 years of experience, Saul uses the latest tools like AI and automation to deliver real results. He’s passionate about improving healthcare while lowering costs and delivering better service.
Timestamp:
00:00 Intro
00:25 Background of Saul Marquez
01:08 Where to Start When Documenting a Marketing Strategy
02:45 Why It's Important to Document
06:28 The Process of Documenting a Marketing Strategy
13:18 Prompt for Creating a Brand Guide
15:04 Critical Components of a Strong Brand Guide
18:15 Next Steps After Identifying the Target Customer and Their Pain Points
23:15 Other Things to Consider
25:40 Connect with Saul Marquez
Connect with Saul Marquez to learn more about marketing strategy documentation
🔗LinkedIn: https://www.linkedin.com/in/saulmarquez1/
🔗Website: https://outcomesrocket.com/
🔗 Podcast: https://outcomesrocket.com/podcast/
#marketingstrategy #marketingdocumentation #businessdocumentation #businessstrategy #brandguide
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