Artwork

Content provided by Gerrid Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gerrid Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

How To Get Billions of Views On Social Media | Logan Forsyth

48:16
 
Share
 

Manage episode 477566670 series 3648849
Content provided by Gerrid Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gerrid Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Going viral isn’t just luck—it’s a repeatable system. Brands that win on social media know how to engineer attention and turn it into growth.

In this episode, Logan Forsyth breaks down how his team helped clients generate over 5 billion organic views and 24 million followers. He shares how to structure your content for virality, build influencer networks that drive real results, and set the right expectations for ROI. Logan also dives into the Sub-Accounts strategy, how to price influencer deals, and why many campaigns fail to convert—even with millions of views.

Logan Forsyth is the founder of Media Scaling, an agency known for helping brands dominate their niche through smart social growth strategies. From personal brands to consumer companies, Logan’s team uses data, systems, and creative execution to turn attention into conversions and scale what works.

Timestamp:

00:00 Intro

00:25 Introduction of Logan Forsyth

01:07 Starting Point for Growing on Social Media

03:51 First Process with New Clients

10:33 Setting Client Expectations to Maximize Success

13:41 Core Principles of Going Viral

16:39 How to Build an Army of Influencers (Plus Case Study Success)

22:03 How to Determine the Right Price to Pay Influencers

24:20 The Problem: Lots of Views but No Results from Influencers

24:55 Average Conversion Rates and Click-Through Rates of Campaigns with Whop

26:33 A Good Starting Budget to Get Results

27:29 Bonuses and Incentives for Affiliate Influencers

28:32 Process for Managing Sub-accounts

34:30 Do Sub-accounts Help the Main Account Grow?

38:00 Naming Conventions for Sub-accounts

38:34 Secrets to Warming Up New Social Media Accounts

39:27 Is International Content Part of the Strategy?

40:47 Books and Resources to Build a Successful Brand

43:49 What the Top 1% of Clients Did to Become Successful

46:55 Connect with Logan Forsyth

Mentioned Tool:

15:15 Viewstats - https://www.viewstats.com/

17:01 Whop.com - https://whop.com/

Connect with Logan Forsyth to learn more about Social Media

🔗 LinkedIn: https://www.linkedin.com/in/loganforsyth/

🔗 X: https://x.com/loganforsyth

🔗 YouTube: https://www.youtube.com/@loganforsyth

🔗 Instagram: https://www.instagram.com/loganforsyth/

🔗 Newsletter: https://scalingedgenews.com/

🔗 Website: https://mediascaling.com/

#socialmedia #shortformvideos #socialmedia #socialmediamarketing #viralgrowth

=============================

🔔 Do you want to learn more about different growth marketing strategies?

Increase Your Reach. Convert More. Grow Faster.

Subscribe to Gerrid Smith’s channel: https://www.youtube.com/@iamgerrid/

Stay connected.

🔗 Instagram: https://www.instagram.com/iamgerrid

🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/

🔗 Website: https://gerrid.com/

🔗 Podcast Website: https://growthboss.tv/

🔗 Digital Marketing Website: https://fortressgrowth.com/

  continue reading

62 episodes

Artwork
iconShare
 
Manage episode 477566670 series 3648849
Content provided by Gerrid Smith. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gerrid Smith or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Going viral isn’t just luck—it’s a repeatable system. Brands that win on social media know how to engineer attention and turn it into growth.

In this episode, Logan Forsyth breaks down how his team helped clients generate over 5 billion organic views and 24 million followers. He shares how to structure your content for virality, build influencer networks that drive real results, and set the right expectations for ROI. Logan also dives into the Sub-Accounts strategy, how to price influencer deals, and why many campaigns fail to convert—even with millions of views.

Logan Forsyth is the founder of Media Scaling, an agency known for helping brands dominate their niche through smart social growth strategies. From personal brands to consumer companies, Logan’s team uses data, systems, and creative execution to turn attention into conversions and scale what works.

Timestamp:

00:00 Intro

00:25 Introduction of Logan Forsyth

01:07 Starting Point for Growing on Social Media

03:51 First Process with New Clients

10:33 Setting Client Expectations to Maximize Success

13:41 Core Principles of Going Viral

16:39 How to Build an Army of Influencers (Plus Case Study Success)

22:03 How to Determine the Right Price to Pay Influencers

24:20 The Problem: Lots of Views but No Results from Influencers

24:55 Average Conversion Rates and Click-Through Rates of Campaigns with Whop

26:33 A Good Starting Budget to Get Results

27:29 Bonuses and Incentives for Affiliate Influencers

28:32 Process for Managing Sub-accounts

34:30 Do Sub-accounts Help the Main Account Grow?

38:00 Naming Conventions for Sub-accounts

38:34 Secrets to Warming Up New Social Media Accounts

39:27 Is International Content Part of the Strategy?

40:47 Books and Resources to Build a Successful Brand

43:49 What the Top 1% of Clients Did to Become Successful

46:55 Connect with Logan Forsyth

Mentioned Tool:

15:15 Viewstats - https://www.viewstats.com/

17:01 Whop.com - https://whop.com/

Connect with Logan Forsyth to learn more about Social Media

🔗 LinkedIn: https://www.linkedin.com/in/loganforsyth/

🔗 X: https://x.com/loganforsyth

🔗 YouTube: https://www.youtube.com/@loganforsyth

🔗 Instagram: https://www.instagram.com/loganforsyth/

🔗 Newsletter: https://scalingedgenews.com/

🔗 Website: https://mediascaling.com/

#socialmedia #shortformvideos #socialmedia #socialmediamarketing #viralgrowth

=============================

🔔 Do you want to learn more about different growth marketing strategies?

Increase Your Reach. Convert More. Grow Faster.

Subscribe to Gerrid Smith’s channel: https://www.youtube.com/@iamgerrid/

Stay connected.

🔗 Instagram: https://www.instagram.com/iamgerrid

🔗 LinkedIn: https://www.linkedin.com/in/gerrid-smith/

🔗 Website: https://gerrid.com/

🔗 Podcast Website: https://growthboss.tv/

🔗 Digital Marketing Website: https://fortressgrowth.com/

  continue reading

62 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide

Listen to this show while you explore
Play