Fix the Experience, Grow the Business: A New SaaS Playbook with Evan Steele

Growth Capital Podcast

🧠 Growth Capital Podcast - Episode 34 🧠

What if your biggest growth opportunity is hiding in plain sight—inside the customer experience?

In this episode of the Growth Capital Podcast, host Justin Dixon sits down with Evan Steele, Founder & CEO of Rater8, to explore how real-time feedback and reputation management are reshaping the way healthcare practices grow.

Evan shares his founder journey—bootstrapping two companies, scaling to thousands of clients, and building a fully remote team before it was mainstream. From the spark of a bad hotel check-in to managing 30+ million data points across healthcare practices, his story is a masterclass in turning insights into innovation.

🔍 What you’ll learn in this episode:

• How feedback became the foundation for a scalable SaaS business
• Why reputation is the most undervalued growth lever in healthcare
• The playbook for building culture in a remote-first company
• How Rater8 is using AI to turn raw feedback into actionable insights
• The shift from search engines to “answer engines”—and what that means for visibility

Whether you're scaling a SaaS company, investing in vertical software, or just trying to align product with real customer need, this episode delivers.

🎧 Available now on YouTube, Apple Podcasts, and Spotify.

👉 Like, subscribe, and tell us: How are you measuring the experience in your business?

🌐 Learn more: rater8.com

🔗 Contact their team at [email protected]

📌 Subscribe to the channel for more insights from investors, operators, and private equity leaders.
💬 Drop a comment: What's the one fundraising mistake you see most often?