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Jordan Schumacher - Unlocking Untapped Revenue Data Integration and Strategic Growth

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Manage episode 473356670 series 3655167
Content provided by Josh Harcus. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Harcus or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this value-packed episode, we sit down with Jordan Schumacher, CEO and Co-Founder of ThoughtLeader, who shares his journey from agency marketer to building a $15+ million business in just four years. Jordan reveals how his "simplify to amplify" philosophy has been the secret weapon behind his remarkable growth trajectory.

After building a marketing department as a solo operator and eventually scaling to a team, Jordan identified a game-changing insight: most businesses overcomplicate their operations, creating unnecessary friction that stifles growth. He shares the exact moment when a candid conversation at a bar completely reframed his mindset about business potential and revenue possibilities.

What You'll Learn:
  • The counter-intuitive approach to marketing that helped Jordan's business grow from $4.4M to $15M+ revenue in just one year
  • Why hyper-segmentation and constant split testing could be killing your conversion rates (with a real-world example that cut their ROI in half)
  • The "one-page spreadsheet" methodology that keeps Jordan's entire team laser-focused on what actually moves the needle
  • How to identify and eliminate the single constraint that's limiting your business growth right now

"If you walked into the forest and saw a magical ATM machine where you put in a dollar and you get 4 out instead... would you not just shove as many dollar bills into it as quickly as you possibly can and don't ask questions? Yes is the answer." - Jordan Schumacher

This episode is perfect for entrepreneurs, marketers, and business leaders who feel overwhelmed by complexity and want to focus on high-leverage activities that drive exponential growth. Jordan's practical frameworks will help you strip away unnecessary complications and amplify your results through strategic simplification.

  continue reading

21 episodes

Artwork
iconShare
 
Manage episode 473356670 series 3655167
Content provided by Josh Harcus. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Josh Harcus or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this value-packed episode, we sit down with Jordan Schumacher, CEO and Co-Founder of ThoughtLeader, who shares his journey from agency marketer to building a $15+ million business in just four years. Jordan reveals how his "simplify to amplify" philosophy has been the secret weapon behind his remarkable growth trajectory.

After building a marketing department as a solo operator and eventually scaling to a team, Jordan identified a game-changing insight: most businesses overcomplicate their operations, creating unnecessary friction that stifles growth. He shares the exact moment when a candid conversation at a bar completely reframed his mindset about business potential and revenue possibilities.

What You'll Learn:
  • The counter-intuitive approach to marketing that helped Jordan's business grow from $4.4M to $15M+ revenue in just one year
  • Why hyper-segmentation and constant split testing could be killing your conversion rates (with a real-world example that cut their ROI in half)
  • The "one-page spreadsheet" methodology that keeps Jordan's entire team laser-focused on what actually moves the needle
  • How to identify and eliminate the single constraint that's limiting your business growth right now

"If you walked into the forest and saw a magical ATM machine where you put in a dollar and you get 4 out instead... would you not just shove as many dollar bills into it as quickly as you possibly can and don't ask questions? Yes is the answer." - Jordan Schumacher

This episode is perfect for entrepreneurs, marketers, and business leaders who feel overwhelmed by complexity and want to focus on high-leverage activities that drive exponential growth. Jordan's practical frameworks will help you strip away unnecessary complications and amplify your results through strategic simplification.

  continue reading

21 episodes

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