My Hallmark Takeover: 5 Big Changes I’d Make If I Ran the Network

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In this special solo episode, Eric takes the reins—and the keys to the Hallmark Media kingdom—with five bold (and slightly fanatical) ideas that could revolutionize the network we all love. From network consolidation and smarter streaming to elevated mysteries and influencer-powered marketing, this episode is a passionate, funny, and surprisingly strategic vision for Hallmark’s future.

Whether you’re a diehard Sleuther, a Countdown to Christmas devotee, or someone frustrated with glitchy apps and half-promoted premieres, this episode is your cozy call to arms. Plus, stick around for the bonus holiday mystery pitch you’ll definitely want Hallmark to greenlight.

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Chapters:

0:00 – A Solo Takeover Begins

Eric flies solo and sets the tone with humor, transparency, and big ideas for Hallmark’s future.

2:20 – Chapter 1: One Network to Rule Them All

Why Hallmark should consolidate Hallmark Channel, Mystery, and Family into one powerful network—and how it would boost ratings, cut costs, and give mysteries the spotlight they deserve.

7:10 – Chapter 2: Reinventing Hallmark+ (Or “Hallmark Minus”)

From better tech and search functionality to extended cuts and exclusive series, Eric lays out a full vision to turn Hallmark+ into a must-have streaming destination.

14:30 – Chapter 3: Fewer Movies, Better Movies

Hallmark made over 100 movies last year—but how many were unforgettable? Eric proposes cutting back for quality, streamlining Christmas releases, and spotlighting the right stars on the right nights.

20:00 – Chapter 4: Mysteries Get Their Moment

Two new mystery premieres every month. A Friday night spotlight. No more cliffhangers. Bigger budgets. Minimum three-movie commitments per new series. This is how cozy crime should be done.

25:00 – Chapter 5: Smarter, Fan-Driven Marketing

Eric calls on Hallmark to better use bloggers, podcasters, and content creators. Think: screeners, assets, and email updates—not last-minute posters.

30:20 – 🎁 Bonus: A Holiday Mystery Crossover Event

From Jingle Bells and Jailhouse Cells to Murder Under the Mistletoe, Eric pitches a killer idea for a once-a-year holiday mystery movie that would bring fan-favorite detectives together in one unforgettable event.

🎧 Listen now to hear how one fan would reboot Hallmark Media—because we all know it’s time for a little fresh cocoa in the creative cup.

#HallmarkMysteries #HallmarkChannel #HallmarkPlus #HallmarkChristmas #HallmarkPodcast #CozyMystery #SleuthersUnite #FanDrivenMedia #HallmarkStreaming #Mystery101 #AuroraTeagarden #HannahSwensen #CuriousCaterer

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This podcast was created by fans for fans and is NOT affiliated with or sponsored by Hallmark or the Hallmark Channel.