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Behind the Curtain: Mastering the Art of Big Product Launches w/ Jason Oakley and Tamara Grominsky

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Content provided by Andy McCotter-Bicknell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andy McCotter-Bicknell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I was joined by Jason Oakley and Tamara Grominsky. They're both career Product Marketers that have led a ton of great launches over the years for companies like Klue, Unbounce, and Kajabi.

We're all working together on a course for Product Marketers called Ready for Launch - The PMM's Guide to Product Launches, so I thought it'd be fun to share insider stories on important launches we each led. We also talk about some other launches from companies that caught our eye and why we liked or disliked them.

Want to master the art of product launches? Join our upcoming cohort before Oct. 31st here: https://maven.com/course-crew/readyforlaunch

Follow Jason: LinkedIn | ProductivePMM

Follow Tamara: LinkedIn | PMMCamp

Continue the conversation with me: ⁠LinkedIn⁠ | ⁠TikTok⁠ | ⁠Twitter⁠

This episode is brought to you by the ⁠Healthy Competition⁠ community. 1,000+ messages are exchanged between 100+ Competitive Intel and Product Marketing pros every month. Join today!

  continue reading

63 episodes

Artwork
iconShare
 
Manage episode 380285655 series 3506261
Content provided by Andy McCotter-Bicknell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andy McCotter-Bicknell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I was joined by Jason Oakley and Tamara Grominsky. They're both career Product Marketers that have led a ton of great launches over the years for companies like Klue, Unbounce, and Kajabi.

We're all working together on a course for Product Marketers called Ready for Launch - The PMM's Guide to Product Launches, so I thought it'd be fun to share insider stories on important launches we each led. We also talk about some other launches from companies that caught our eye and why we liked or disliked them.

Want to master the art of product launches? Join our upcoming cohort before Oct. 31st here: https://maven.com/course-crew/readyforlaunch

Follow Jason: LinkedIn | ProductivePMM

Follow Tamara: LinkedIn | PMMCamp

Continue the conversation with me: ⁠LinkedIn⁠ | ⁠TikTok⁠ | ⁠Twitter⁠

This episode is brought to you by the ⁠Healthy Competition⁠ community. 1,000+ messages are exchanged between 100+ Competitive Intel and Product Marketing pros every month. Join today!

  continue reading

63 episodes

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