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Building a GTM Operating System w/ Derek Osgood (Founder & CEO of Ignition)

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Manage episode 375429689 series 3506261
Content provided by Andy McCotter-Bicknell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andy McCotter-Bicknell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Derek Osgood is the Founder & CEO of Ignition, a collaborative hub to plan, execute, and measure go-to-market launches. He worked as a Product Marketer across multiple industries, such as gaming, banking, and SaaS, and now he's building the platform he wished he always had. In this interview, we talked about:

  • what it was like being a PMM for Playstation
  • his journey of going from PMM to founder
  • opportunities and challenges of selling to Product Marketers
  • Ignition's GTM strategy of niching down
  • the ideal PMM tech stack

And lots more!

Follow Derek: LinkedIn

Check out Ignition: Website

Continue the conversation with me: ⁠LinkedIn⁠ | ⁠TikTok⁠ | ⁠Twitter⁠

This episode is brought to you by the ⁠Healthy Competition⁠ community. 1,000+ messages are exchanged between Competitive Intel and Product Marketing pros every month. Join today to accel your career in Product Marketing and help your company differentiate against competitors.

  continue reading

63 episodes

Artwork
iconShare
 
Manage episode 375429689 series 3506261
Content provided by Andy McCotter-Bicknell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Andy McCotter-Bicknell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Derek Osgood is the Founder & CEO of Ignition, a collaborative hub to plan, execute, and measure go-to-market launches. He worked as a Product Marketer across multiple industries, such as gaming, banking, and SaaS, and now he's building the platform he wished he always had. In this interview, we talked about:

  • what it was like being a PMM for Playstation
  • his journey of going from PMM to founder
  • opportunities and challenges of selling to Product Marketers
  • Ignition's GTM strategy of niching down
  • the ideal PMM tech stack

And lots more!

Follow Derek: LinkedIn

Check out Ignition: Website

Continue the conversation with me: ⁠LinkedIn⁠ | ⁠TikTok⁠ | ⁠Twitter⁠

This episode is brought to you by the ⁠Healthy Competition⁠ community. 1,000+ messages are exchanged between Competitive Intel and Product Marketing pros every month. Join today to accel your career in Product Marketing and help your company differentiate against competitors.

  continue reading

63 episodes

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