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Content provided by Linda Melone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Linda Melone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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7 Legendary Copywriting Tips Proven to Crush It
Manage episode 439167749 series 3424407
Content provided by Linda Melone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Linda Melone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In today’s episode where we’re diving into the best copywriting advice ever—straight from the legends themselves. The ads and copy may be from years gone by, but the strategies still work today. We’ll be covering timeless tips from the likes of John Caples, Eugene Schwartz, Joseph Sugarman, and more.
And to make it extra relevant, I’ll show you how their wisdom can help you crush it in the world of fitness and health marketing. Whether you’re writing for a fitness product, health supplement, or wellness program, these insights will help you write copy that converts.
*****
This podcast is powered by Leadfeeder: Know who’s coming to your website, convert more leads and get a FREE trial at www.Leadfeeder.com/try
Sign up for my free weekly newsletter for exclusive copywriting and marketing strategies and tips: https://thecopyworx.com/newsletter/
For all my socials: https://linktr.ee/lindamelone
*****
Time stamps:
John Caples: The Power of Simplicity (00:01:14)
Eugene Schwartz: Focusing Existing Desires (00:03:28)
David Ogilvy: Research-Driven Copywriting (00:05:35)
Joseph Sugarman: Creating Emotional Flow (00:08:56)
Claude Hopkins: The Science of Advertising (00:10:54)
Gary Halbert: The Offer is King (00:12:58)
Robert Collier: Speaking the Reader's Language (00:14:56)
Conclusion and Key Takeaways (00:16:20)
140 episodes
Share
Manage episode 439167749 series 3424407
Content provided by Linda Melone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Linda Melone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In today’s episode where we’re diving into the best copywriting advice ever—straight from the legends themselves. The ads and copy may be from years gone by, but the strategies still work today. We’ll be covering timeless tips from the likes of John Caples, Eugene Schwartz, Joseph Sugarman, and more.
And to make it extra relevant, I’ll show you how their wisdom can help you crush it in the world of fitness and health marketing. Whether you’re writing for a fitness product, health supplement, or wellness program, these insights will help you write copy that converts.
*****
This podcast is powered by Leadfeeder: Know who’s coming to your website, convert more leads and get a FREE trial at www.Leadfeeder.com/try
Sign up for my free weekly newsletter for exclusive copywriting and marketing strategies and tips: https://thecopyworx.com/newsletter/
For all my socials: https://linktr.ee/lindamelone
*****
Time stamps:
John Caples: The Power of Simplicity (00:01:14)
Eugene Schwartz: Focusing Existing Desires (00:03:28)
David Ogilvy: Research-Driven Copywriting (00:05:35)
Joseph Sugarman: Creating Emotional Flow (00:08:56)
Claude Hopkins: The Science of Advertising (00:10:54)
Gary Halbert: The Offer is King (00:12:58)
Robert Collier: Speaking the Reader's Language (00:14:56)
Conclusion and Key Takeaways (00:16:20)
140 episodes
All episodes
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Similar to High Conversion Health Marketer
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Hubspot's SVP of Marketing), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Some Goodness is hosted by Richard Ellis, a seasoned sales leader passionate about inviting top business minds to share their wisdom. Each episode is only 15-20 minutes, perfect for your commute or workout.
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
11k278
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
A top podcast for healthcare leaders, with over one million downloads, Radio Advisory is your weekly download on how to untangle the industry's most pressing challenges to help leaders like you make the best business decisions for your organization. From unpacking major trends in care delivery—like site-of-care shifts and the rise of high-cost drugs—to demystifying stakeholder dynamics, to shining a spotlight on priorities that may get overlooked, we're here to help. Our hosts and seasoned r ...
…
continue reading
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…
continue reading
Capitalmind looks at stocks, bonds, funds and the macro to bring you their view on the Indian financial markets. We discuss all things related to investing at our focussed podcast that keeps it simple. For more, go to capitalmind.in and to invest with us, visit capitalmindwealth.com
…
continue reading
Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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