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Change and the Future of Higher Ed Marketing
Manage episode 398745805 series 1409441
Content provided by Volt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Volt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In the first episode of 2024, host Kevin Tyler sits down with Bennie F. Johnson, the CEO of the American Marketing Association (AMA). As a self-proclaimed "marketing kid," Bennie understands the vulnerability of the marketing industry, especially in higher education. During the discussion, Kevin and Bennie address common misconceptions and emphasize the crucial role of expertise in the field.
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Manage episode 398745805 series 1409441
Content provided by Volt. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Volt or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In the first episode of 2024, host Kevin Tyler sits down with Bennie F. Johnson, the CEO of the American Marketing Association (AMA). As a self-proclaimed "marketing kid," Bennie understands the vulnerability of the marketing industry, especially in higher education. During the discussion, Kevin and Bennie address common misconceptions and emphasize the crucial role of expertise in the field.
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