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Breaking Bottlenecks: SWARCO's CEO on leading innovation in a gridlocked industry
Manage episode 497371032 series 2874288
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How do you innovate, lead, and scale in an industry where policy, procurement, and public funding often stand in the way of real progress?
We discuss this with one of our industry’s leaders, Michael Schuch, CEO of SWARCO today on Highways Voices.
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In our chat, we unpack the major roadblocks facing innovation in transport infrastructure - from rigid procurement processes to inconsistent sustainability policies. This conversation reveals how to navigate the frustrating gap between political ambition and practical deployment, and how to stay future-proof in the process.
Michael gives reasons for the industry to work together to counter anticompetitive behaviour, discusses his culture of innovation across borders, even in the face of post-pandemic workplace challenges and explains why many groundbreaking traffic technologies never scale, and what’s needed to change that. He also talks about the company's the GoGreen Initiative and how to communicate the value of smart mobility solutions to cities worldwide.
This interview is a dip into the archives, originally shared in 2024 but as relevant 15 months later.
Highways Voices is brought to you with our partners the Transport Technology Forum, LCRIG, ADEPT and ITS UK.
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