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25. Collaborative Competition for the Win! with Lisa Gable
Manage episode 324128929 series 3333341
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What do you get when massive competitors like The Coca-Cola Company, PepsiCo, Nestle USA, and General Mills walk into a board room? A 6.4 trillion reduction of calories in major household food products.
Tune in to hear the phenomenal story of how Lisa Gable, author of Turnaround: How to Change Course When Things Are Going South, along with a diverse group of food corporations, joined forces to identify a common denominator that would promote more health conscious food items. This led to the ultimate shattering of the organization’s original pledge of a 1.5 trillion caloric reduction, forever shifting the way that the country’s nutritional charts are made up in the marketplace.
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