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Data-Driven Sustainability in Shared Living: The Utopi Story with special guest Jonathan Burridge
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Latest Housed episode with special guest Jonathan Burridge, Co-Founder and CEO of Utopi.
Sarah, Dan and Deenie are joined by Jonathan to discuss digital solutions to sustainability in shared living, the key themes covered in this episode include:
Smart buildings aren't just collecting data—they're transforming how we live. In this compelling conversation with Jonathan Burridge, CEO and founder of Utopi, we explore the revolutionary intersection of technology, sustainability, and human behaviour in residential real estate.
From its inception in 2019, Utopi has evolved from a simple technology solution to a comprehensive platform that helps property owners and operators leverage data to drive meaningful change. Jonathan shares how their journey has been shaped by market realities, client feedback, and global events like COVID-19, resulting in a product that delivers tangible value in today's challenging property landscape.
The revelations about resident behaviour are particularly fascinating. Jonathan describes discovering a 1400% variation in energy consumption between identical studio apartments under the same conditions—a stark illustration of how human choices dramatically impact building performance. This data-driven approach has allowed Utopi to develop effective strategies for both passive controls and active engagement campaigns like "Progress to Pizza," which successfully motivated students to reduce their room temperatures.
We dive deep into the evolution of ESG from compliance exercise to value driver. As Jonathan explains, "Most of the money in the market is saying we want green assets," creating a compelling commercial case for sustainability investments. The discussion explores how high-performing sustainable buildings attract more capital, potentially commanding better prices while avoiding the "brown discount" applied to underperforming properties during transactions.
The conversation offers candid insights into the challenges of running a tech company in the traditionally slow-moving real estate sector—what Jonathan describes as "running a sprint while real estate runs a marathon." Yet despite these challenges, the fundamental case for smart building technology remains strong, particularly as energy markets face continued volatility and sustainability requirements intensify.
Ready to discover how smart building technology is reshaping the future of residential property? Listen now and learn how data is becoming the key to unlocking value for people, planet, and profit.
Thank you to our season four sponsors:
MyStudentHalls - Find your ideal student accommodation across the UK.
Utopi - The smart building platform helping real estate owners protect the value of their assets.
Washstation - Leading provider of laundry solutions for Communal and Campus living throughout the UK and Ireland.
Chapters
1. Welcome to Housed Podcast (00:00:00)
2. Introduction to Utopia and Its Purpose (00:01:32)
3. Evolution of Smart Building Technology (00:06:13)
4. Student Engagement with Sustainability (00:10:53)
5. Data Insights and Behavior Patterns (00:16:19)
6. ESG Transition from Compliance to Strategy (00:22:35)
7. Green Premium and Transaction Value (00:30:45)
8. Market Adoption and Business Challenges (00:35:58)
9. Future Outlook and Industry Changes (00:40:51)
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