Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Leveraging Stock Content Could Have Saved The Fyre Festival - Lou Weiss
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Manage episode 246552066 series 1946623
Content provided by Sam Davies @ kwpx. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sam Davies @ kwpx or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I am excited to share this chat with you all. Lou Wiess is the CMO At Shutterstock. If you have ever worked in or around a creative role, you would have heard of them. They are the worlds most abundant source of stock assets. Lou knows his shit! Having been involved in the world of digital marketing for the lifespan of the modern web. Speaking to Lou, you get the impression he has been ahead of a few curves and has racked up an impressive wealth of experience in his field. We touched on some of this history and then took a dive into the current state of stock content and where Shutterstock want to take it. We also spoke about how you can leverage content to create viral campaigns. He was a pleasure to chat with, and I could have gone on for a lot longer. Hopefully, I can catch him for a beer in New York over Christmas.
…
continue reading
122 episodes
MP3•Episode home
Manage episode 246552066 series 1946623
Content provided by Sam Davies @ kwpx. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sam Davies @ kwpx or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I am excited to share this chat with you all. Lou Wiess is the CMO At Shutterstock. If you have ever worked in or around a creative role, you would have heard of them. They are the worlds most abundant source of stock assets. Lou knows his shit! Having been involved in the world of digital marketing for the lifespan of the modern web. Speaking to Lou, you get the impression he has been ahead of a few curves and has racked up an impressive wealth of experience in his field. We touched on some of this history and then took a dive into the current state of stock content and where Shutterstock want to take it. We also spoke about how you can leverage content to create viral campaigns. He was a pleasure to chat with, and I could have gone on for a lot longer. Hopefully, I can catch him for a beer in New York over Christmas.
…
continue reading
122 episodes
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