Go offline with the Player FM app!
#461 The Resonance To Revenue Framework | Brandon Lee
Manage episode 486939456 series 2534595
3 big ideas discussed in this episode:
BIG IDEA #1: The most misunderstood word in B2B right now: trust. Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.
BIG IDEA #2: The most misunderstood word in B2B marketing and sales is "Trust". **** Emotional Resonance - Most companies still create content like its 2014.
BIG IDEA #3: Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.
Get the show notes for this episode here: https://AskJeremyJones.com/podcast
460 episodes
#461 The Resonance To Revenue Framework | Brandon Lee
Ideas & Impact: 3 Big Ideas to Transform Your Life and Business
Manage episode 486939456 series 2534595
3 big ideas discussed in this episode:
BIG IDEA #1: The most misunderstood word in B2B right now: trust. Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.
BIG IDEA #2: The most misunderstood word in B2B marketing and sales is "Trust". **** Emotional Resonance - Most companies still create content like its 2014.
BIG IDEA #3: Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.
Get the show notes for this episode here: https://AskJeremyJones.com/podcast
460 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.