))
#461 The Resonance To Revenue Framework | Brandon Lee
Manage episode 486940239 series 2786965
Content provided by Jeremy Jones. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jeremy Jones or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
3 big ideas discussed in this episode:
BIG IDEA #1: The most misunderstood word in B2B right now: trust. Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.
BIG IDEA #2: The most misunderstood word in B2B marketing and sales is "Trust". **** Emotional Resonance - Most companies still create content like its 2014.
BIG IDEA #3: Real trust starts with real people — especially your leaders. The executive voice is the single most underused asset in most B2B companies today.
Get the show notes for this episode here: https://AskJeremyJones.com/podcast
460 episodes
Share
