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The Biggest Mistake in Digital Marketing (And How to Fix It) w/ Gil Golan

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Manage episode 505584123 series 3656710
Content provided by Reed Hansen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Reed Hansen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we sit down with Gil Golan, founder of Zenith Marketing Group, to dive deep into what it really takes to grow your business online — without fluff, false promises, or funnel fatigue.
From avoiding rookie mistakes in digital strategy to balancing AI with human creativity, Gil drops gold for business owners, marketers, and founders who want measurable marketing results.
💡 What You’ll Learn:
• Why most brands mess up digital marketing from the start (and how to fix it)
• Which social channels actually make sense in 2025
• The right way to use AI for speed and quality in content
• How to set realistic expectations in SEO, PPC, and brand building
👉 Key Highlights:
✅ Strategy First – Why jumping into SEO or PPC without a clear goal is a money pit
✅ Platform Smarts – The platforms to use for different industries (yes, TikTok and Meta both have their place)
✅ AI as Assistant, Not Authority – Where Gil sees ChatGPT working with humans, not replacing them
✅ Personal Brand vs Business Brand – How Gil balances building trust with his name and his agency
🎯 Connect with Gil Golan
📧 Email: [email protected]
🌐 Website: zenithmarketinggroup.com
🔗 LinkedIn: Gil Golan on LinkedIn
📸 Instagram: @ggolan23 & @zenithmarketinggroup
📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
If you want automation that feels personal and performs like a team of 10, you’re in the right place.
🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
🔗 Useful Links
🌐 Website: https://marketsurge.io
📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654
💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio
🐦 X / Twitter: https://x.com/marketsurging
🎙️ Podcast: https://marketsurge.transistor.fm/
Subscribe for weekly marketing insights, tech trends, and bold business conversations — all without the BS. Let’s scale something legendary. 💥
#digitalmarketing #marketingpodcast #gilgolan #zenithmarketing #marketsurge #seo #socialmedia #aiinmarketing #contentstrategy #founderinterviews #InsideMarketing

  continue reading

50 episodes

Artwork
iconShare
 
Manage episode 505584123 series 3656710
Content provided by Reed Hansen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Reed Hansen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we sit down with Gil Golan, founder of Zenith Marketing Group, to dive deep into what it really takes to grow your business online — without fluff, false promises, or funnel fatigue.
From avoiding rookie mistakes in digital strategy to balancing AI with human creativity, Gil drops gold for business owners, marketers, and founders who want measurable marketing results.
💡 What You’ll Learn:
• Why most brands mess up digital marketing from the start (and how to fix it)
• Which social channels actually make sense in 2025
• The right way to use AI for speed and quality in content
• How to set realistic expectations in SEO, PPC, and brand building
👉 Key Highlights:
✅ Strategy First – Why jumping into SEO or PPC without a clear goal is a money pit
✅ Platform Smarts – The platforms to use for different industries (yes, TikTok and Meta both have their place)
✅ AI as Assistant, Not Authority – Where Gil sees ChatGPT working with humans, not replacing them
✅ Personal Brand vs Business Brand – How Gil balances building trust with his name and his agency
🎯 Connect with Gil Golan
📧 Email: [email protected]
🌐 Website: zenithmarketinggroup.com
🔗 LinkedIn: Gil Golan on LinkedIn
📸 Instagram: @ggolan23 & @zenithmarketinggroup
📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
If you want automation that feels personal and performs like a team of 10, you’re in the right place.
🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
🔗 Useful Links
🌐 Website: https://marketsurge.io
📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654
💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio
🐦 X / Twitter: https://x.com/marketsurging
🎙️ Podcast: https://marketsurge.transistor.fm/
Subscribe for weekly marketing insights, tech trends, and bold business conversations — all without the BS. Let’s scale something legendary. 💥
#digitalmarketing #marketingpodcast #gilgolan #zenithmarketing #marketsurge #seo #socialmedia #aiinmarketing #contentstrategy #founderinterviews #InsideMarketing

  continue reading

50 episodes

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