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Revenue Strategy For a Fast Growing Brand - A conversation with the CRO of MaryRuth Organics
Manage episode 489530243 series 3449519
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What does it take to scale a wellness brand in a saturated market? Jay Hunter, CRO of MaryRuth Organics, shares the inside story.
Takeaways:
- Why MaryRuth Organics runs a 24/7 TikTok Shop livestream and how it fuels cross-channel awareness
- Jay’s approach to analytics, including T-ROMs (Total Return on Marketing Spend) and real-time dashboards
- The strategic importance of retail, Amazon, and DTC—and how they each play a distinct role in the growth engine
Stream the full episode now and discover the omnichannel blueprint behind one of the fastest-growing wellness brands.
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