How Soheil & Dan Built a Pro Football Club in Dubai in 365 Days

It's Not That Deep Podcast

This week, I chat with my good friends, Soheil Varahram and Daniyal Sheikh.

In this episode, I sit down with two inspiring entrepreneurs and visionaries who have done what most people would think is impossible — built a professional football club in just 365 days. We dive deep into their journey from growing up in Ottawa to living in Spain and Dubai, chasing a football dream, and documenting it all along the way. Soheil shares how he documented his goal to sign a pro contract every single day for over 1,000 days, while Dan reflects on leaving a secure job to bet on a dream. Together, they built Al-Kabila FC — a club created with their online audience, rooted in community, impact, and a strong “why.” From training on injured knees to building a club with the backing of royalty, this is one of the craziest stories I’ve ever heard — and it’s still being written. You’ll get a front-row seat to their highs, lows, persistence, brotherhood, and massive vision for the future of sports, content, and youth empowerment. Let’s get into it.

This podcast is sponsored by Deep Social Brands, a boutique content agency I co-founded with world-class content strategist Jamey Lee. Over the past 4 years we’ve helped well over 100 clients gain nearly half a billion views, acquire millions of followers and generate millions of dollars in sales, collectively. Our team handles everything from

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Curious to learn more? Here is an explainer deck for our services. This deck has some of our client results, but there are more on our website. Further, here are some video testimonials as well. Feel free to get in touch with me at [email protected] if you think you might be a good fit!

This podcast is also sponsored by Put Out Content, where you can get custom social media strategy, content scripting and 1-1 coaching with world class content-strategist, Jamey Lee. Check out www.putoutcontent.com to learn more!

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