Go offline with the Player FM app!
#328: Sofiat Abdulrazaaq of Goodfynd, on Getting Venture-Backed as a Woman of Color, Growing and Scaling a FinTech Startup, and Building a Culture-First Team
Manage episode 329423185 series 2338656
Sofiat Abdulrazaaq is the Co-Founder and CEO of Goodfynd, an on-demand marketplace for food trucks. Goodfynd enables pop-up retail and mobile vendors to connect with existing and new customers virtually by providing increased visibility and online ordering.
Topics Covered by Sofiat Abdulrazaaq in this Episode- How Goodfynd is supporting food truck owners and operators as a FinTech startup
- How the idea for Goodfynd was born out of the love of great food and wanting to find it again
- Shifting Goodfynd from a side hustle to her full-time job
- The traction they needed to transition from bootstrapping to getting Venture-backed
- How relationship-building fueled early growth
- The winding road of fundraising from accelerator to first noes to first check
- The process of choosing and participating in incubators and accelerators
- How VC funding enabled the growth and scaling of their FinTech products and services
- Goodfynd’s geographical expansion strategy
- Building the Goodfynd team with a culture-first focus
- The challenges and triumphs of being a first-time founder
Listen to all episodes of the Just Go Grind Podcast: https://www.justgogrind.com
Follow Justin Gordon on Twitter: https://twitter.com/justingordon212
364 episodes
Manage episode 329423185 series 2338656
Sofiat Abdulrazaaq is the Co-Founder and CEO of Goodfynd, an on-demand marketplace for food trucks. Goodfynd enables pop-up retail and mobile vendors to connect with existing and new customers virtually by providing increased visibility and online ordering.
Topics Covered by Sofiat Abdulrazaaq in this Episode- How Goodfynd is supporting food truck owners and operators as a FinTech startup
- How the idea for Goodfynd was born out of the love of great food and wanting to find it again
- Shifting Goodfynd from a side hustle to her full-time job
- The traction they needed to transition from bootstrapping to getting Venture-backed
- How relationship-building fueled early growth
- The winding road of fundraising from accelerator to first noes to first check
- The process of choosing and participating in incubators and accelerators
- How VC funding enabled the growth and scaling of their FinTech products and services
- Goodfynd’s geographical expansion strategy
- Building the Goodfynd team with a culture-first focus
- The challenges and triumphs of being a first-time founder
Listen to all episodes of the Just Go Grind Podcast: https://www.justgogrind.com
Follow Justin Gordon on Twitter: https://twitter.com/justingordon212
364 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.