How AI Is Affecting Digital Marketing And Creative Industries W/ David Droga Knowledge At Wharton podcast

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Encore: Will Poulter, Dave Beran, and The Bear 52:22

13 days ago52:22

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Season 3 of the smash hit FX/Hulu show “The Bear” roared to life just days ago, but Will Poulter (the actor who plays fan-favorite Luca) and 2014 F&W Best New Chef Dave Beran had been prepping for weeks. Poulter — like his co-star Jeremy Allen White — staged with Beran at his Santa Monica restaurant Pasjoli to learn how to accurately portray a professional chef onscreen. The lessons went so well, Beran says he’d hire Poulter as a cook — even despite a messy mishap with a pastry bag. The two dished all about getting kitchen culture right on and offscreen, what it takes to be at the top of your craft, and the pure magic of a great restaurant service. Learn more about your ad choices. Visit podcastchoices.com/adchoices…

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How AI Is Affecting Digital Marketing and Creative Industries w/ David Droga

25 days ago 24:39

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Content provided by Knowledge at Wharton. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Knowledge at Wharton or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Listen to a special episode from Where AI Works, a new podcast hosted by Wharton faculty, sponsored by Accenture. The show dives into how artificial intelligence is transforming the way we live and work, with real-world stories and insights from leaders across industries.

In this episode, host Kartik Hosanagar speaks with David Droga, founder of Droga5 and current CEO of Accenture Song, to explore how AI is transforming the worlds of marketing, advertising, and creative work. From shifting agency dynamics to the evolving role of human imagination, Droga offers an inside look at what the creative industries need to embrace — and question — as AI tools grow more powerful. Tune in to hear how one of the world’s top advertising leaders sees the future of creativity in the age of automation. Follow and listen to more of Where AI Works here.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

2969 episodes

#Business #Knowledge At Wharton

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How AI Is Affecting Digital Marketing and Creative Industries w/ David Droga

Knowledge at Wharton

published 25 days ago

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MP3•Episode home

Content provided by Knowledge at Wharton. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Knowledge at Wharton or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Listen to a special episode from Where AI Works, a new podcast hosted by Wharton faculty, sponsored by Accenture. The show dives into how artificial intelligence is transforming the way we live and work, with real-world stories and insights from leaders across industries.

In this episode, host Kartik Hosanagar speaks with David Droga, founder of Droga5 and current CEO of Accenture Song, to explore how AI is transforming the worlds of marketing, advertising, and creative work. From shifting agency dynamics to the evolving role of human imagination, Droga offers an inside look at what the creative industries need to embrace — and question — as AI tools grow more powerful. Tune in to hear how one of the world’s top advertising leaders sees the future of creativity in the age of automation. Follow and listen to more of Where AI Works here.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

2969 episodes

#Business #Knowledge At Wharton

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Ripple Effect: Resolute Japan | Harbir Singh and Mike Useem 22:36

6 days ago22:36

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Wharton management professors Harbir Singh and Mike Useem discuss their book Resolute Japan: The Leaders Forging a Corporate Resurgence , which explores how a new model of leadership has transformed Japan's top companies. This Ripple Effect episode is part of the “Meet the Authors” series. Hosted on Acast. See acast.com/privacy for more information.…

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Are Bad Listeners Actually Bad at Listening? 8:53

21 days ago8:53

8:53

Research from Wharton professor Rebecca (Becky) Schaumberg and PhD student Zhiying (Bella) Ren reveals how disagreement in a conversation is often mistaken for bad listening, regardless of how engaged the listener is. Schaumberg explains their findings. Hosted on Acast. See acast.com/privacy for more information.…

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Knowledge at Wharton

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How AI Is Affecting Digital Marketing and Creative Industries w/ David Droga 24:39

25 days ago24:39

24:39

Listen to a special episode from Where AI Works, a new podcast hosted by Wharton faculty, sponsored by Accenture. The show dives into how artificial intelligence is transforming the way we live and work, with real-world stories and insights from leaders across industries. In this episode, host Kartik Hosanagar speaks with David Droga, founder of Droga5 and current CEO of Accenture Song, to explore how AI is transforming the worlds of marketing, advertising, and creative work. From shifting agency dynamics to the evolving role of human imagination, Droga offers an inside look at what the creative industries need to embrace — and question — as AI tools grow more powerful. Tune in to hear how one of the world’s top advertising leaders sees the future of creativity in the age of automation. Follow and listen to more of Where AI Works here . Hosted on Acast. See acast.com/privacy for more information.…

K

Knowledge at Wharton

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What Makes Virtual Influencers Effective? 12:23

4 weeks ago12:23

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Virtual influencers are more effective when paired with a companion, which makes them seem more human and trustworthy, according to research from Wharton's Jonah Berger, USC Marshall’s Giovanni Luca Cascio Rizzo, and LUISS Guido Carli University’s Francisco Villarroel Ordenes. Hosted on Acast. See acast.com/privacy for more information.…

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Knowledge at Wharton

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Workplace Boundaries and Social Media | Nancy Rothbard 13:00

5 weeks ago13:00

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Wharton Deputy Dean Nancy Rothbard talks about how social media has changed office culture by giving colleagues a way to connect with each other outside of work. This Ripple Effect podcast episode is part of a series on “Wellness at Work.” Hosted on Acast. See acast.com/privacy for more information.

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Retirement and the Changing Workforce | Peter Cappelli 15:26

10 weeks ago15:26

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Companies can benefit from the experience and flexibility of older workers, says Wharton’s Peter Cappelli. What will it take for employers to stop age discrimination and change their approach to retirement? This Ripple Effect episode is part of a series on “Navigating Retirement.” Hosted on Acast. See acast.com/privacy for more information.…

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Knowledge at Wharton

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Focus on the Future: An Interview with PagerDuty’s Jennifer Tejada 33:59

11 weeks ago33:59

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Wharton vice dean for executive education Patti Williams talks with Jennifer Tejada, CEO of digital operations management firm PagerDuty , about the importance of having an “ownership mindset,” understanding your users, and preparing for big changes like the advent of AI. Hosted on Acast. See acast.com/privacy for more information.…

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Women Moving Forward: Collected Insights 20:20

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In this special episode, listen to curated excerpts from the Ripple Effect podcast on women’s leadership, workplace equity, and career advancement. Hosted on Acast. See acast.com/privacy for more information.

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Why Accountability Matters in AI Development and Governance 12:21

17 weeks ago12:21

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Professor Kevin Werbach has spent his career at the crossroads of business, law, and emerging technology. He talks about his latest project, the Wharton Accountable AI Lab, to help guide responsible development and governance of artificial intelligence. Hosted on Acast. See acast.com/privacy for more information.…

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Transformative Tech: Innovating for the Underserved | Valentina Assenova 10:42

18 weeks ago10:42

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Management professor Valentina Assenova discusses why digital platforms, like mobile money platforms, are improving financial access around the world. This Ripple Effect podcast episode is part of a series on “Innovation” that was produced in cooperation with Mack Institute for Innovation Management. Hosted on Acast. See acast.com/privacy for more information.…

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Detecting Bias in AI Image Generators 19:19

19 weeks ago19:19

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Wharton marketing professor Kartik Hosanagar and doctoral candidate Pushkar Shukla talk about software they developed with other experts to identify and correct biases in AI text-to-image generators. Hosted on Acast. See acast.com/privacy for more information.

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Confidence in Cryptocurrency | David Reibstein and John Zhang (Part 2) 13:55

21 weeks ago13:55

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In this two-part episode from the Ripple Effect podcast, Wharton marketing professors assess the future of cryptocurrency ownership and whether scandals have damaged consumer trust. Hosted on Acast. See acast.com/privacy for more information.

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Confidence in Cryptocurrency | David Reibstein and John Zhang (Part 1) 11:58

22 weeks ago11:58

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In this two-part episode from the Ripple Effect podcast, Wharton marketing professors assess the growth of cryptocurrency so far and how consumer confidence can influence pricing. Hosted on Acast. See acast.com/privacy for more information.

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2024 Ripple Rewind (Part 2) 27:45

25 weeks ago27:45

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In this special two-part episode, listen to curated excerpts from this year’s Ripple Effect podcast, where Wharton professors discuss a range of trending business topics. Hosted on Acast. See acast.com/privacy for more information.

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2024 Ripple Rewind (Part 1) 16:39

26 weeks ago16:39

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In this special two-part episode, listen to curated excerpts from this year’s Ripple Effect podcast, where Wharton professors discuss a range of trending business topics. Hosted on Acast. See acast.com/privacy for more information.

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