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E91. Mastering Mid-Level and Major Gifts Fundraising with Jeff Schreifels
Manage episode 480892462 series 3357696
Content provided by Haley Cooper | Certified Fundraising Executive (CFRE), Certified Stress Management Coach, Certified EmC Trainer, Haley Cooper | Certified Fundraising Executive (CFRE), Certified Stress Management Coach, and Certified EmC Trainer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Haley Cooper | Certified Fundraising Executive (CFRE), Certified Stress Management Coach, Certified EmC Trainer, Haley Cooper | Certified Fundraising Executive (CFRE), Certified Stress Management Coach, and Certified EmC Trainer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
I am excited and honored to welcome Jeff Schreifels to this episode of Lead with Heart. Jeff is the principal and owner of Veritus Group - a global consulting agency specializing in major gifts and mid-level fundraising strategy. He is a pioneer of relationship-centered fundraising, and under his leadership, Veritus has helped increase mid and major gift revenue and decrease donor value attrition for hundreds of nonprofits worldwide.
We’re exploring the Veritus way of mid and major gifts fundraising, creating a culture of philanthropy within nonprofit organizations, integrating donors into your mission, and so much more.
In this episode:
- [02:36] The Veritus Group’s origin and focus on mid and major gifts
- [11:10] The difference between major and mid-level gifts
- [14:45] Key characteristics of a successful major gifts officer
- [19:11] Building a culture of philanthropy within an organization
- [31:51] Integrating donors into the mission beyond asking for money
- [36:19] Indicators that an organization truly values its employees
- [39:32] Building relationships with major gifts officers and major donors as a leader
RESOURCES
Resources from the Veritus Group: https://veritusgroup.com/resources/
It's NOT JUST about the Money by Richard Perry and Jeff Schreifels
Send Haley a suggestion or request via text HERE!
My book, Sow, Grow, Lead is live on Amazon! It shares my journey of starting a nonprofit in Malawi and offers practical strategies to help nonprofit leaders turn visions into reality, and create meaningful impact
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The EmC Masterclass by Dr. Lola Gershfeld will help you enhance your communication skills to raise more revenue for your mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations. Use code LEADWITHHEART to enjoy a -10%.
CONNECT WITH HALEY
Haley is a Certified Fund Raising Executive (CFRE), Stress Management Coach, and EmC trainer. She founded The Savvy Fundraiser, a nonprofit consulting and coaching business, and has experience with nonprofits in human services, homelessness, and youth sectors. Specializing in EmC, leadership, board development, and fundraising, Haley is dedicated to empowering nonprofit leaders to create thriving organizations.
Instagram: @thesavvyfundraiser
LinkedIn: Haley Cooper, CFRE
Website: thesavvyfundraiser.com
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