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Failing Forward: Wendy’s CEO Kirk Tanner on Leadership, Innovation, and Customer-Centric Growth

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Manage episode 477125992 series 2728630
Content provided by Fortune. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fortune or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Wendy’s CEO Kirk Tanner is betting big on Wendy’s future—expanding internationally, doubling down on breakfast, and leveraging data to drive smarter decisions. In this episode of Leadership Next, cohosts Diane Brady and Kristin Stoller sit down with Kirk to discuss the fast-food giant’s evolving strategy. Tanner shares insights on the brand’s commitment to fresh ingredients, digital innovation, and international expansion, while reflecting on key leadership lessons from his time at PepsiCo. He also explains why failing forward is essential, how customer behavior—not just feedback—shapes decisions, and sets the record straight on Wendy’s so-called “surge pricing” controversy. Plus, he shares Wendy’s approach to transparency and career advice for rising professionals.

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227 episodes

Artwork
iconShare
 
Manage episode 477125992 series 2728630
Content provided by Fortune. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Fortune or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Wendy’s CEO Kirk Tanner is betting big on Wendy’s future—expanding internationally, doubling down on breakfast, and leveraging data to drive smarter decisions. In this episode of Leadership Next, cohosts Diane Brady and Kristin Stoller sit down with Kirk to discuss the fast-food giant’s evolving strategy. Tanner shares insights on the brand’s commitment to fresh ingredients, digital innovation, and international expansion, while reflecting on key leadership lessons from his time at PepsiCo. He also explains why failing forward is essential, how customer behavior—not just feedback—shapes decisions, and sets the record straight on Wendy’s so-called “surge pricing” controversy. Plus, he shares Wendy’s approach to transparency and career advice for rising professionals.

  continue reading

227 episodes

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