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The Contrarian Founder: Why Profitability Beats Growth Hacking with Aleksandr Volodarsky
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Growth hacking is overrated. Aleksandr Volodarsky, founder of lemon.io, built a $16M marketplace by focusing on what actually matters: profitability. Prepare to challenge your assumptions about business growth.
In this episode of the Lean Marketing Podcast, Allan Dib sits down with Aleksandr to explore his unconventional journey, starting as a side hustle and defying traditional startup advice.
Discover how he cracked the marketplace cold start problem, leveraged unique marketing strategies, and transformed his business with the Profit First method. He also offers insights into the impact of AI on the developer landscape and the importance of consistent action, emphasizing the power of "lead bullets" over "silver bullets."
This episode is packed with actionable advice for entrepreneurs building sustainable and thriving businesses.
Resources Mentioned:
Profit First by Mike Michalowicz: https://mikemichalowicz.com/profit-first/
Connect with Aleksandr Volodarsky:
LinkedIn: https://www.linkedin.com/in/volodarik/
Twitter: https://x.com/volodarik?lang=en
Lemon.Io: https://lemon.io/
Connect with Lean Marketing:
Website: https://leanmarketing.com/
Programs: https://leanmarketing.com/accelerator
Books: https://leanmarketing.com/books
Podcast: https://leanmarketing.com/podcast
LinkedIn: https://www.linkedin.com/company/successwise/
YouTube: https://www.youtube.com/@LeanMarketingOfficial
Free Resources: https://leanmarketing.com/learn
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