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Debbie Frakes from Winsby talks about engagement and market coverage in the equipment market and the impact on customer retention.
Manage episode 336003016 series 2893427
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This wide-ranging discussion covers customer engagement by dealers. It covers the customer surveys that Winsby performs and the impact on customer retention that the surveys have for dealers. Changing buying patterns are one of the important triggers. You should get a different perspective from this discussion on your market coverage and customer engagement.
Visit us at LearningWithoutScars.org for more training solutions for Equipment Dealerships - Construction, Mining, Agriculture, Cranes, Trucks and Trailers.
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