Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Content provided by © Serious Startups, LLC, John Maddox - Serial Entrepreneur, and Investor In Startups. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by © Serious Startups, LLC, John Maddox - Serial Entrepreneur, and Investor In Startups or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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15: Alex Harris Explains A/B Testing & SEO For Startups
Manage episode 35888020 series 30516
Content provided by © Serious Startups, LLC, John Maddox - Serial Entrepreneur, and Investor In Startups. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by © Serious Startups, LLC, John Maddox - Serial Entrepreneur, and Investor In Startups or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Alex Harris is the president of Alex Designs LLC. He graduated from FSU in 1998, then worked as Creative Director at eDiets.com from 2000-2011. In 2001, Alex Harris began doing conversion rate optimization and designing landing pages. The diet subscription website was a top 10 advertiser during this time and we created one of the first “Free Diet Profiles”. This profile came to be know as a conversion funnel. Alex managed all the creative for the conversion funnel. This included optimization of landing pages, emails, banners and affiliate programs.
44 episodes
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Manage episode 35888020 series 30516
Content provided by © Serious Startups, LLC, John Maddox - Serial Entrepreneur, and Investor In Startups. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by © Serious Startups, LLC, John Maddox - Serial Entrepreneur, and Investor In Startups or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Alex Harris is the president of Alex Designs LLC. He graduated from FSU in 1998, then worked as Creative Director at eDiets.com from 2000-2011. In 2001, Alex Harris began doing conversion rate optimization and designing landing pages. The diet subscription website was a top 10 advertiser during this time and we created one of the first “Free Diet Profiles”. This profile came to be know as a conversion funnel. Alex managed all the creative for the conversion funnel. This included optimization of landing pages, emails, banners and affiliate programs.
44 episodes
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Similar to Let's Talk Serious Startups: The Nuts & Bolts
Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
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