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Content provided by Sony Music and Sony Music Entertainment. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sony Music and Sony Music Entertainment or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
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The Mothership of Beauty: How Sephora Curates Its Shelves, Transformed the Industry, and the Hottest New Must-Have Products With VP of Merch Cindy Deily
Manage episode 489203502 series 3234208
Content provided by Sony Music and Sony Music Entertainment. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sony Music and Sony Music Entertainment or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
If you’ve ever wondered how Sephora decides what products make it onto their shelves—or why some go viral and others never show up—this episode is for you. We’re joined by Cindy Deily, Sephora’s Vice President of Merchandising for Skincare, who’s been with the company for nearly two decades and is the ultimate insider when it comes to spotting trends, launching brands, and shaping the beauty industry. She’s helped build the careers of brands like Drunk Elephant, Tatcha, and Summer Fridays, launched the iconic “Clean at Sephora” program, and has personally tested thousands of products. In this conversation, Cindy takes us behind the scenes of Sephora’s curation process, reveals the cult-favorite items they can’t keep in stock, shares which trends are about to blow up, and explains why Sephora is still the mothership of beauty. From dry shampoo to de-influencing, tween skincare to sustainability, this is your all-access pass to the most powerful retailer in beauty.
Mentioned in the Episode:
Oscar Blandi – Pronto Dry Shampoo Powder (Discontinued)
Benefit Cosmetics Benetint Cheek & Lip Stain
Benefit Cosmetics High Beam Satin Pink Liquid Highlighter
Healthy Child, Healthy World by Christopher Gavigan
Summer Fridays Lip Butter Balm
Touchland Power Mist Hydrating Hand Sanitizer
A Sony Music Entertainment production.
Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts
To bring your brand to life in t
Learn more about your ad choices. Visit podcastchoices.com/adchoices
215 episodes
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Manage episode 489203502 series 3234208
Content provided by Sony Music and Sony Music Entertainment. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sony Music and Sony Music Entertainment or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
If you’ve ever wondered how Sephora decides what products make it onto their shelves—or why some go viral and others never show up—this episode is for you. We’re joined by Cindy Deily, Sephora’s Vice President of Merchandising for Skincare, who’s been with the company for nearly two decades and is the ultimate insider when it comes to spotting trends, launching brands, and shaping the beauty industry. She’s helped build the careers of brands like Drunk Elephant, Tatcha, and Summer Fridays, launched the iconic “Clean at Sephora” program, and has personally tested thousands of products. In this conversation, Cindy takes us behind the scenes of Sephora’s curation process, reveals the cult-favorite items they can’t keep in stock, shares which trends are about to blow up, and explains why Sephora is still the mothership of beauty. From dry shampoo to de-influencing, tween skincare to sustainability, this is your all-access pass to the most powerful retailer in beauty.
Mentioned in the Episode:
Oscar Blandi – Pronto Dry Shampoo Powder (Discontinued)
Benefit Cosmetics Benetint Cheek & Lip Stain
Benefit Cosmetics High Beam Satin Pink Liquid Highlighter
Healthy Child, Healthy World by Christopher Gavigan
Summer Fridays Lip Butter Balm
Touchland Power Mist Hydrating Hand Sanitizer
A Sony Music Entertainment production.
Find more great podcasts from Sony Music Entertainment at sonymusic.com/podcasts and follow us at @sonypodcasts
To bring your brand to life in t
Learn more about your ad choices. Visit podcastchoices.com/adchoices
215 episodes
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Similar to Lipstick on the Rim
Brace yourself for The Old Gays! Join Robert Reeves, Jessay Martin, Bill Lyons, and Michael "Mick" Peterson on a wild ride reflecting on the many chapters of their fabulous lives. Laugh and learn as the viral sensations spill on everything from steamy romances and sexy stories to the bonds of chosen family and queer culture. Explore the underground nightlife of the 1970s and today's evolving LGBTQ+ community through the eyes of The Old Gays. With over 300 years of combined wisdom, indulge in ...
…
continue reading
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The final season is here—and Squid Game: The Official Podcast is your ultimate companion to the end of the Game. Hosts Phil Yu and Kiera Please return once more to break down every shocking twist and betrayal, and the choices that will determine who, if anyone, makes it out alive. Will Player 456 and the cast of characters we’ve grown to love finally be able to dismantle the games for good? Or will the cycle continue? Alongside creators, cultural critics, and viral internet voices, Phil and ...
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continue reading
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