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How to Dominate Local Search & Get More Mortgage Referrals Using AI

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Manage episode 489239964 series 3343997
Content provided by Chris Johnstone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Johnstone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

AI and search are now the gatekeepers of high-quality mortgage referrals. In this episode, we break down how loan officers can leverage AI-powered local SEO strategies to show up where it counts—Google, ChatGPT, and voice assistants.

Here’s what you’ll learn:

  • The #1 Factor AI Looks For - How local business directory consistency (NAP: Name, Address, Phone Number) impacts your ranking and referrals—and why most loan officers are getting it wrong.
  • The “Proximity Expansion” Hack - How to dominate your entire metro area (not just your zip code) by publishing local content that teaches AI to recommend you.
  • Fixing Your Google Business Profile Once and For All - Why outdated or mismatched listings kill your authority—and how our $49 tool inside the Loan Officer CRM fixes and protects your brand automatically.

Want to know where you currently rank inside ChatGPT and Google for mortgage referrals?

Visit LoanOfficerReferrals.com to book a free consultation and unlock your visibility report.

Or listen now at LoanOfficerPodcast.com and subscribe so you don’t miss the next lesson in this powerful AI visibility series.

  continue reading

218 episodes

Artwork
iconShare
 
Manage episode 489239964 series 3343997
Content provided by Chris Johnstone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Johnstone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

AI and search are now the gatekeepers of high-quality mortgage referrals. In this episode, we break down how loan officers can leverage AI-powered local SEO strategies to show up where it counts—Google, ChatGPT, and voice assistants.

Here’s what you’ll learn:

  • The #1 Factor AI Looks For - How local business directory consistency (NAP: Name, Address, Phone Number) impacts your ranking and referrals—and why most loan officers are getting it wrong.
  • The “Proximity Expansion” Hack - How to dominate your entire metro area (not just your zip code) by publishing local content that teaches AI to recommend you.
  • Fixing Your Google Business Profile Once and For All - Why outdated or mismatched listings kill your authority—and how our $49 tool inside the Loan Officer CRM fixes and protects your brand automatically.

Want to know where you currently rank inside ChatGPT and Google for mortgage referrals?

Visit LoanOfficerReferrals.com to book a free consultation and unlock your visibility report.

Or listen now at LoanOfficerPodcast.com and subscribe so you don’t miss the next lesson in this powerful AI visibility series.

  continue reading

218 episodes

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