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Branding That Gets You Noticed: A Local Business Guide

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Manage episode 492297926 series 3675328
Content provided by William Payne. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by William Payne or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we break down what branding really means for local businesses—and it’s a lot more than just your logo. Whether you’re running an HVAC company, a pest control service, a plumbing business, or a pool company, your brand is how your community sees you. It’s how your trucks look, how your team answers the phone, and how people remember you.

We’ll cover:

  • What makes a great local business brand

  • How your logo and colors should match your industry

  • Why your service vehicles are your best untapped marketing tool

  • Common branding mistakes (and how to avoid them)

  • How to build recognition that leads to more phone calls

You’ll also hear how branding ties directly into search marketing.

If you want to build a brand that stands out, gets noticed, and drives leads, this is where your roadmap begins.

  continue reading

2 episodes

Artwork
iconShare
 
Manage episode 492297926 series 3675328
Content provided by William Payne. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by William Payne or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we break down what branding really means for local businesses—and it’s a lot more than just your logo. Whether you’re running an HVAC company, a pest control service, a plumbing business, or a pool company, your brand is how your community sees you. It’s how your trucks look, how your team answers the phone, and how people remember you.

We’ll cover:

  • What makes a great local business brand

  • How your logo and colors should match your industry

  • Why your service vehicles are your best untapped marketing tool

  • Common branding mistakes (and how to avoid them)

  • How to build recognition that leads to more phone calls

You’ll also hear how branding ties directly into search marketing.

If you want to build a brand that stands out, gets noticed, and drives leads, this is where your roadmap begins.

  continue reading

2 episodes

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