#150: Seth Godin – How To Build A Thriving Creative Writing Practice In the Age of AI. Plus, Stop Seeking Validation, Find Your Audience And Overcome Obscurity (From the Vault)

London Writers' Salon

Legendary Seth Godin, bestselling author of Linchpin, Purple Cow, The Dip, Tribes, and The Practice on wrestling with creative resistance, getting past self-doubt, and how to build a resilient creative practice that thrives—even in an age of AI

We talk about:

• Why writing isn’t about talent—but about creating the conditions for skill
• Why “Do you like it?” is the wrong question to ask
• And how to build a resilient creative practice that thrives—even in an age of AI
• How to keep going when there’s no map and no promise of success

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About Seth Godin

Seth Godin is the author of 21 bestselling books that have reshaped the way people think about marketing, leadership, and creative work. His books have been translated into 39 languages and include Linchpin, Purple Cow, The Dip, Tribes, and The Practice. He’s also the founder of altMBA, the Carbon Almanac, and multiple pioneering ventures in the online business world. Seth writes one of the most popular blogs in the world and continues to inspire millions of creators to make and ship work that matters.

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Resources and Links:

• 📄 Interview Transcript (unedited)
• The Song of Significance by Seth Godin
• The Practice by Seth Godin
• altMBA
• How to Decide by Annie Duke
• The War of Art by Steven Pressfield
• The Carbon Almanac
• Elizabeth Gilbert on Hobby, Job, Career & Vocation
• A History of Rock Music in 500 Songs
• purple.space

For show notes, transcripts and to attend our live podcasts visit: podcast.londonwriterssalon.com.

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