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Larry Kim: Scaling Sales with a Product-First Mindset

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Manage episode 471809836 series 2509884
Content provided by John Barrows. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Barrows or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Larry Kim is the founder and CEO of Customers.ai and the visionary behind WordStream, which he scaled to a $150M exit. In this episode, John and Larry dive into the battle between product-driven growth and go-to-market strategy, exploring why Larry believes a strong product trumps traditional sales tactics.Larry shares lessons from scaling two companies, including his experience hiring (and firing) sales leaders, the power of founder-led sales, and how he slimmed down his team while tripling revenue. If you’re building a business, selling in a competitive space, or struggling with product-market fit, this episode is packed with game-changing insights.

Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!

Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/

Connect with John on IG: https://www.instagram.com/johnmbarrows/

Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1

Join John's Newsletter: https://www.jbarrows.com/newsletter

Connect with Larry on LinkedIn: https://www.linkedin.com/in/larrykim/

Check out Larry's Website: https://customers.ai/

  continue reading

271 episodes

Artwork
iconShare
 
Manage episode 471809836 series 2509884
Content provided by John Barrows. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Barrows or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

Larry Kim is the founder and CEO of Customers.ai and the visionary behind WordStream, which he scaled to a $150M exit. In this episode, John and Larry dive into the battle between product-driven growth and go-to-market strategy, exploring why Larry believes a strong product trumps traditional sales tactics.Larry shares lessons from scaling two companies, including his experience hiring (and firing) sales leaders, the power of founder-led sales, and how he slimmed down his team while tripling revenue. If you’re building a business, selling in a competitive space, or struggling with product-market fit, this episode is packed with game-changing insights.

Are you interested in leveling up your sales skills and staying relevant in today’s AI-driven landscape? Visit www.jbarrows.com and let’s Make It Happen together!

Connect with John on LinkedIn: https://www.linkedin.com/in/johnbarrows/

Connect with John on IG: https://www.instagram.com/johnmbarrows/

Check out John's Membership: https://go.jbarrows.com/pages/individual-membership?ref=3edab1

Join John's Newsletter: https://www.jbarrows.com/newsletter

Connect with Larry on LinkedIn: https://www.linkedin.com/in/larrykim/

Check out Larry's Website: https://customers.ai/

  continue reading

271 episodes

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