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3. Avoiding vanity metrics, making decisions, and driving outcomes with marketing data - Josh Burns

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Manage episode 457778140 series 3628158
Content provided by Sawyer Nyquist and Troy Dueck, Sawyer Nyquist, and Troy Dueck. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sawyer Nyquist and Troy Dueck, Sawyer Nyquist, and Troy Dueck or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we sit down with guest Josh Burns - Founder and CEO of Spark Collective - a Digital Marketing agency for nonprofits.

We discuss:

  • Why marketing matters for nonprofits
  • How do you make data-driven decisions about marketing?
  • What are some fundamental marketing best practices for nonprofits?
  • How do you decide which metrics to track in your marketing campaigns?

and more.

Josh Burns | LinkedIn

Spark Collective

  continue reading

14 episodes

Artwork
iconShare
 
Manage episode 457778140 series 3628158
Content provided by Sawyer Nyquist and Troy Dueck, Sawyer Nyquist, and Troy Dueck. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sawyer Nyquist and Troy Dueck, Sawyer Nyquist, and Troy Dueck or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, we sit down with guest Josh Burns - Founder and CEO of Spark Collective - a Digital Marketing agency for nonprofits.

We discuss:

  • Why marketing matters for nonprofits
  • How do you make data-driven decisions about marketing?
  • What are some fundamental marketing best practices for nonprofits?
  • How do you decide which metrics to track in your marketing campaigns?

and more.

Josh Burns | LinkedIn

Spark Collective

  continue reading

14 episodes

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