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#018 | Immersive experience and the future of the internet

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Manage episode 357281291 series 3455502
Content provided by Juan Mendoza. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Juan Mendoza or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I’m joined by Preston So, he’s the senior director of product strategy at Oracle, the editor in chief of Tag1 Consulting, the Editor of A List Apart, a regular columnist at CMSWire, and the founder of Decoupled Days. Preston is also an author with two newly released books; Voice Content and Usability and Gatsby: The Definitive Guide. Preston has had a long and storied career working on the bleeding edge of digital and has in recent times been focusing his attention on the opportunities of voice in customer experiences.

We talk about the need to rethink how we understand what customer experience is online, preparing brands for the emergence of new technologies that will usher in new ways for people to interact with products and services, and how content strategy is transforming as the way we use the internet is becoming more diversified.

---

Subscribe to The Martech Weekly newsletter here: www.themartechweekly.com

Go here for show notes, links, and resources.

Follow Juan on LinkedIn and Twitter.

You can find Preston So on LinkedIn and Twitter and on preston.so.

  continue reading

69 episodes

Artwork
iconShare
 
Manage episode 357281291 series 3455502
Content provided by Juan Mendoza. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Juan Mendoza or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.

In this episode, I’m joined by Preston So, he’s the senior director of product strategy at Oracle, the editor in chief of Tag1 Consulting, the Editor of A List Apart, a regular columnist at CMSWire, and the founder of Decoupled Days. Preston is also an author with two newly released books; Voice Content and Usability and Gatsby: The Definitive Guide. Preston has had a long and storied career working on the bleeding edge of digital and has in recent times been focusing his attention on the opportunities of voice in customer experiences.

We talk about the need to rethink how we understand what customer experience is online, preparing brands for the emergence of new technologies that will usher in new ways for people to interact with products and services, and how content strategy is transforming as the way we use the internet is becoming more diversified.

---

Subscribe to The Martech Weekly newsletter here: www.themartechweekly.com

Go here for show notes, links, and resources.

Follow Juan on LinkedIn and Twitter.

You can find Preston So on LinkedIn and Twitter and on preston.so.

  continue reading

69 episodes

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