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Flight Deck #4: 3 Books That Will Change How You Think About Growth
Manage episode 470093021 series 2953076
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Ready for a quick flight? This week, Lauren and Aurrie take a mid-season break to share three game-changing books that are reshaping their views on business ownership, leadership, and life.
What's On The Radar:
- Who Not How: Why procrastination isn't laziness but a sign you need the right "who"
- The Gap and The Gain: Breaking free from gap mentality to celebrate your wins
- 10X Is Easier Than 2X: How doing less can actually help you achieve exponential growth
- Reading Recommendations: The suggested reading order for maximum impact
Key Insights:
- Procrastination signals a need for the right person to help, not a personal failure
- Finding the right "who" eliminates micromanagement and creates mutual value
- Your mindset before bed significantly impacts your success the next day
- High-performing individuals often do less, not more, by focusing on what truly matters
- Measuring backward (your gains) rather than forward (the gap) transforms your perspective
Map Check:
- From 10X Is Easier Than 2X: Identify one task on your to-do list that's keeping you in a 2X mindset and eliminate it
- From Who Not How: Choose one thing you're struggling with and ask "who can help me?" instead of "how do I do this?"
- From The Gap and The Gain: Write down three wins from the past 90 days to focus on how far you've come
Connect With Us: @mappedoutpod | mappedoutpod.com
Meet Your Hosts:
👩💻 Lauren Loreto Founder of Brand Good Time, Lauren specializes in helping disruptive, founder-led brands break through the noise with bold, strategic marketing.
- Website: brandgoodtime.com
- Instagram: @brandgoodtime
- LinkedIn: linkedin.com/in/laurenloreto
👩💻 Aurrie Hicks Founder of Hopson Rae, Aurrie has over a decade of experience developing marketing strategies and managing brand identities for 75+ clients.
- Website: hopsonrae.com
- Instagram: @hopsonrae
- LinkedIn: linkedin.com/in/aurriehicks
Ready for your next marketing destination? Don't forget to subscribe to Mapped Out wherever you get your podcasts.
Teaser for next episode: Join us to discover how to make yourself the most valuable asset while leading a team or running a business!
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