))
Leading with Questions and Conversation - Nick Francis - Marketing Agency Power Hour - Episode #006
Manage episode 485590228 series 3659932
Content provided by Calvin Wilder. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Calvin Wilder or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
Asking the right questions is often the first step toward building a successful agency. In this episode, Cal sits down with Nick Francis, Founder and Visionary Officer of The Franchise Group, an award-winning creative and strategic marketing agency.
Nick shares how his team delivers high-impact events by focusing on early planning, intentional post-event follow-up, and a tailored approach that meets the needs of both large enterprises and smaller clients. See how his agency minimizes risk by leveraging a flexible freelancer network and why maintaining work-life balance is central to leading a resilient team. From navigating the challenges of the COVID-19 pandemic to staying connected through community nonprofit work, Nick offers honest, actionable advice on what it takes to lead with clarity and purpose.
Whether you're managing events, scaling a creative business, or building culture into your operations, this episode delivers practical takeaways you can apply right away.
Takeaways:
- Use early client touchpoints to set the stage for event success
- Follow up with clients to strengthen relationships and reinforce value
- Customize your process for both large and small clients
- Minimize overhead and stay nimble by leveraging freelancers
- Protect work-life balance to lead with intention and avoid burnout
- Ground your business in values that endure through change and growth
Connect with Nick:
- LinkedIn: https://www.linkedin.com/in/nickpfrancis/
- Instagram: instagram.com/the_franchise or instagram.com/thefranchisegroup
- The Franchise Group: thefranchisegroup.com
Ways to Tune In:
- Transistor: https://marketingagencypowerhour.com/
- Spotify: https://open.spotify.com/show/19ECltpQuJWu6rfXlx98wT
- Apple Podcasts: https://podcasts.apple.com/podcast/marketing-agency-power-hour/id1809205281
- Amazon Music: https://music.amazon.com/podcasts/344bea8c-7897-4dfc-8cdc-f31a92514243
- iHeart Radio: https://www.iheart.com/podcast/269-marketing-agency-power-hou-272863996/
- Podchaser: https://www.podchaser.com/podcasts/marketing-agency-power-hour-6067409
- YouTube: https://www.youtube.com/@MarketingAgencyPowerHour
7 episodes
Share
