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How to build a local marketing strategy - Louise Cooke
Manage episode 454114574 series 2853165
Content provided by The Marketing Meetup. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Marketing Meetup or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this session we chatted with Louise Cooke, owner of the greatest speaker image ever and recent HoM at Vets for Pets and Pets at Home, where we'll be asking:
- What makes up a 'local marketing strategy' and why should we consider building one?
- How can we more effectively market locally? What opportunities are there in local campaigns that might get lost in national?
- And how can we start to layer local campaigns into a broader national strategy, inverting the typical structure?
316 episodes
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Manage episode 454114574 series 2853165
Content provided by The Marketing Meetup. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Marketing Meetup or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
In this session we chatted with Louise Cooke, owner of the greatest speaker image ever and recent HoM at Vets for Pets and Pets at Home, where we'll be asking:
- What makes up a 'local marketing strategy' and why should we consider building one?
- How can we more effectively market locally? What opportunities are there in local campaigns that might get lost in national?
- And how can we start to layer local campaigns into a broader national strategy, inverting the typical structure?
316 episodes
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Similar to Marketing Meetup Podcast
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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