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Is AI Making Us Lazy Marketers? A Wake-Up Call for Business Leaders
Manage episode 467456165 series 3452883
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We're exploring how businesses are getting AI content creation completely wrong and the hidden cost it's having on marketing teams and creativity.
Recent research from Microsoft and Carnegie Mellon University reveals a disturbing trend: as marketing teams become more reliant on AI tools, their critical thinking and creativity are quietly declining. While AI promises increased efficiency, it might be creating a generation of lazy marketers.
In this episode, we'll uncover why increased AI efficiency could be damaging your marketing team's creativity, and dive into surprising research that shows how AI is fundamentally changing how marketers think.
You'll learn how to spot the warning signs of over-reliance on AI in your team, discover practical frameworks to balance AI tools with human creativity, and walk away with action steps to build stronger, more capable marketing teams in 2025.
Whether you're a business owner trying to modernize your marketing or a marketing team leader navigating AI implementation, this episode provides the roadmap you need to leverage AI without losing your creative edge.
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