))
E018: Optimizing Your Ad Creative Strategy: Creative Fatigue, Format Diversity and Meta Insights
Manage episode 468558665 series 3649143
Content provided by Marketing Operators I Connor Rolain I Connor MacDonald I Cody Plofker. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Operators I Connor Rolain I Connor MacDonald I Cody Plofker or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://ppacc.player.fm/legal.
00:00 Introduction and Overview
09:26 Understanding and Managing Creative Fatigue
17:08 The Importance of Diversifying Ad Formats and Placements
25:26 Tracking and Analyzing the Performance of Ad Creative
30:06 The Power of Intentionality in Creative Strategy
34:18 Identifying and Leveraging Brand Benefits in Ad Creative
36:08 The Importance of Creative Diversity
43:47 Optimizing Ad Account Setup for Creative Diversity
58:21 Brands That Excel in Creative Diversity
01:05:19 Navigation Tests and Website Merchandising
Operators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA
Powered by:
Motion.
https://motionapp.com/pricing?utm_source=marketing-operators-podcast&utm_medium=paidsponsor&utm_campaign=march-2024-ad-reads
Prescient AI.
http://prescient-ai.io/operators
Richpanel.
https://www.richpanel.com/?utm_source=MO&utm_medium=podcast&utm_campaign=ytdesc
Subscribe to the 9 Operators Podcast here:https://www.youtube.com/@Operators9
56 episodes
Share
